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Logo design that
holds up everywhere.

A logo is the one asset every other piece of marketing borrows from. It should be decided once and done properly, not redrawn every time you print something. Fixed-price packages from £499.

From £499Three fixed packages
5 days to 3 weeksBy package
You own itFull rights and source files
Need the system around it? Brand kits

The service at a glance.

A good fit for
New businesses or brands ready for a stronger mark.
What you get
Concepts, refinement and practical logo files.
Starting investment
From £499
Planning timeline
5–7 business days for Essentials; 2–3 weeks for Standard.
A GOOD FIT WHEN

The logo has to work harder than it does.

Storefront signage in Davenport, a fleet of vans in Moline, an embroidered polo, a LinkedIn banner, the first slide of a proposal. Every concept is tested against the real applications before it reaches you.

  • New businesses that need something they will not regret in three years.
  • Companies that outgrew the mark somebody made in 2009.
  • B2B firms whose logo sits beside larger competitors on proposals and trade show booths.
  • You like your logo, but all you own is a blurry JPEG. Redraw and vectorizing from £299.

The studio is in Moline, and most clients are within an hour of the Quad Cities. The process runs the same by video call for companies anywhere in the United States.

WHAT IS INCLUDED

Four things, in every package.

Discovery, kept short

A 30-minute call and a one-page brief: who buys from you, who you compete with, what the logo has to do and where it will be used. No forty-question worksheet.

Concepts with rationale

Each direction arrives with the idea behind it and mockups in context: a sign, a business card, a website header, a work shirt. You choose with the reasoning in front of you.

Refinement that finishes

Rounds tighten proportions, spacing, color and type until the mark works at 16 pixels and 16 feet. Rounds are defined up front, so the project ends on time.

Files that actually work

Vector source, transparent PNGs, a printer PDF, a favicon, and light and dark versions, named so nobody asks which file goes to the embroiderer.

DESIGNED FOR WHERE IT LIVES

Approved in context, not on a white page.

A mark that looks fine in a presentation can fall apart on a truck door. So you see it where it will actually be used before you sign off.

NB
Vehicle doorReads at forty feet
NB
Website headerHolds up at 32 pixels tall
NB
Work shirtOne color, stitched
NB
Proposal coverBeside bigger competitors
NB
Social avatarInside a circle crop
NB
Storefront signCut vinyl or routed
FROM BRIEF TO FINAL FILES

Four stages. Clear decisions.

  1. 01

    Brief

    A 30-minute call and a one-page brief you approve before any drawing starts.

    Day 1
  2. 02

    Concepts

    One or three directions, each with written rationale and real-world mockups.

    Days 3 to 7
  3. 03

    Refine

    Defined revision rounds on the chosen direction. Proportion, spacing, color, type.

    By package
  4. 04

    Deliver

    The full file set, named sensibly, plus a one-page usage sheet on Standard and up.

    Final day
See how projects run
INVESTMENT & TIMING

Fixed prices. No surprises.

Focused

Essentials

£499

One strong direction for a business that already knows what it wants to say.

  • 1 concept direction, 2 revision rounds
  • Primary logo and standalone mark
  • Full color and one-color versions
  • SVG, PNG, PDF and print-ready files
  • 5 to 7 business days
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Most common

Standard

£899

Three directions and a complete lockup set for every place the logo will live.

  • 3 concept directions, 3 revision rounds
  • Horizontal, stacked and mark-only lockups
  • Light, dark and one-color versions
  • Favicon, social avatars, usage sheet
  • 2 to 3 weeks
Start a project
Complete

Brand kit

£1,500and up

Everything in Standard plus the system around it, so the whole company looks like one company.

  • Color system, web and print values
  • Typography pairings and hierarchy
  • Voice notes and sample headlines
  • Usage guide and starter templates
  • 3 to 4 weeks
See brand kits

The price changes with the number of concept directions and revision rounds, not with the size of your company. Logo refresh and vectorizing from £299.

Compare all design pricing
WHAT HELPS THE WORK MOVE

Bring the places it has to live.

Your part

  • Who buys from you, and who you compete with.
  • Every place the logo will appear this year.
  • Anything you already know you do not want.
  • One decision maker.

What we will not do

  • Use a template or a stock mark.
  • Show a grid of thumbnails with no reasoning.
  • License the logo back to you.
  • Let revision rounds run forever.

Before you get started.

How much does logo design cost?

Most businesses land between £499 and £899. A full brand kit with colors, typography and usage rules starts at £1,500. The price changes with the number of concept directions and revision rounds, not with the size of your company.

How long does a logo take?

Essentials ships in five to seven business days. Standard takes two to three weeks because there are more directions to explore and more files to produce. Rush delivery is available when the signage deadline is real.

Do I own the logo?

Yes. You receive full rights to the final artwork and the editable source files. Nothing is licensed back to you or held hostage.

Do you use templates or stock marks?

No. Every concept is drawn for your business. You get an original mark you can trademark, not a stock icon that three other companies are also using.

Can you clean up the logo I already have?

Yes. A logo refresh redraws your existing mark as clean vector artwork, fixes spacing and proportion problems, and builds the missing light, dark and one-color versions. From £299.

See the work behind the offer.

Real projects, with the context and decisions explained. Explore all our work.